Gather in the playround

An invitation to learn more about Brand Seasons and introduce yourself

Welcome to Brand Seasons. Come on in, make yourself at home.

This is a gathering place for those of us turning the pages of our lives with a sense of playfulness and possibility.

Since curiosity, creativity and connection sits at the heart of it all, how about we introduce ourselves?

Get to know me

Hi, I’m Sarah — a designer, mentor and writer with two decades of experience in branding and business. I run my studio, These Are The Days, from a cosy wee corner of the Scottish Borders where I’m endlessly inspired by my colour-and-nature-loving kids and kept company by our curious cat, Bella.

I share what I know and learn through collaborative articles, creative essays and podcast episodes — a blend of solo reflections and guest conversations — all shaped by a love of branding and the seasons of life and work.

I find comfort in ritual. Making a hot drink in a favourite mug, lighting a candle with intention and cosying up indoors with a seasonal playlist. But I’m just as at home in nature, and with a deep affinity for the sea, the stunning and tranquil Isle of Harris is my happy place. I can't wait to return.

What you’ll find here

Brand Seasons began as a seed of an idea and has grown into:

• Brand Seasons Clubhouse — a light-touch membership (currently 25% off an annual subscription for life)

• Brand Seasons Podcast — a space to explore the rhythms of our creative lives and work, with branding and business insights

• Brand Seasons Playdeck — a pocket-sized companion packed with 48 prompts and practices to help you build your brand

• Brand Seasons Playgroup — an opportunity to deepen the work of tending to your brand in a supportive group environment

• This Creative Life — a mini zine with articles, essays and interviews celebrating seasonality, playfulness and adventure

“Sarah intertwines discovery with playfulness, and her words are a balm to the soul. An exhale of honesty and inspiration.”

–

Nadja de Oliveira

What else can you expect?

Free readers receive:

• Articles on brand strategy, styling and storytelling

• Essays on curiosity, creativity and connection

• Guest features on Notelets on Nurture and This Creative Life

Clubhouse members enjoy:

• Story Time – seasonal voicenote

• Press Play – quarterly co-creation session

• Brand Thread – AMA + full resource library

I recommend a year-long membership as there's immense value in moving through the seasons together. The subscription is intentionally low-key so as not to overwhelm but encourage you. This isn’t meant to be another to-do, but a supportive space that you can realistically learn something from and do something with, in your own time and in your own way.

This season in the Clubhouse

• Brand Thread (first Fri) – your monthly invitation to ask me anything about branding and business in our Chat Thread.

• Press Play (Fri 1st August from 10-1 BST) – save the date for three spacious co-creating hours for doing and dreaming.

• Story Time (Fri 22nd August) – this summer, I’ll be sharing lessons from launching a summer email retreat.

“Thanks so much for the co-working session, Sarah. I love how stripped back it was. Such a good opportunity to zone in and get the stuff that sometimes slips through the net done! I also feel like I've found a new way of working that supports me.”

–

Yvette Kissi

Join me for Brand Camp

Your soft place to land this summer.

This spacious summer email retreat begins on Monday 14th July and we’ll enjoy a Prompt, Practice and invitation to Play across six weekly trail markers:

→ Vision → Values → Voice → Vibration → Visibility → Viewpoint

Includes early access to The Lookout, my brand audit guide and a closing Campfire Session to map your brand ecosystem.

• Read more about Brand Camp →

• Save your spot → £60 (standard rate)

• Join Clubhouse → £40 (member rate)

Pay-what-you-can places – please DM or email me if the standard price to join the Clubhouse or Brand Camp is a stretch. No questions asked.

Brand mentoring add-ons

If you’re craving more structure and support, Brand Camp pairs beautifully with my brand mentoring experience. For the summer email retreat, I’m offering two upgrade options:

✨ The Trail Guide – £480 (two spots left)

Three 1:1 mentoring sessions — a chance to explore the themes more deeply, navigate any stuck points and shape your next steps with clarity and confidence.

✨ The Full Trek – £840 (one spot)

Six 1:1 mentoring sessions — the fullest way to walk this journey with me by your side. Perfect if you’re working on a bigger transition, idea or rebrand.

These add-ons and rates are exclusive to Brand Camp participants. If one of these calls to you, send me an email or DM, and I’ll share all the details.

Wherever you are in your journey, I hope Brand Camp offers a space to reflect, reconnect and realign. I can’t wait to get started!

"I am always inspired by Sarah's writing about creativity and seasonality. She is a generous spirit, her writing is always deeply thoughtful and considered with collaboration at its heart.”

—

Lyndsay Kaldor

Want to explore at your own pace?

Dip into my studio shop where you’ll find the card deck and mini zine, priced at 20% off to celebrate 20 years in business.

“I don't even remember the season. I just remember walking between them and feeling for the first time that I belonged somewhere.”

— Stephen Chbosky, The Perks of Being a Wallflower

Over to you

What led you to Brand Seasons? What sparks your curiosity? What chapter of life are you currently in? I’d love to get to know you so feel free to say hello in the comments. And thanks for being here.

As a free subscriber, you can enjoy articles and essays exploring the rhythms of our creative lives and work, written through the lenses of curiosity, creativity and connection.

If you’re ready to craft a brand that feels like home and access exclusive insights and resources, consider upgrading to join my Brand Seasons Clubhouse. Here, I support you with a gentle, nurturing and playful approach to brand strategy, styling and storytelling. I’d love to welcome you.