Brand Seasons
Brand Seasons
Creative thresholds
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Creative thresholds

Five turning points that changed everything + the grief, grit + grace behind them
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Today’s solo episode is a more personal one about some of the moments that have shaped my creative life and work.

As midsummer softly tips us into a new season, I’ve been reflecting on twenty years in business and the thresholds that have changed not just how I work, but who I am as a creative.

I share five significant moments – from starting out in 2005, to launching a new studio in 2020, and eventually relocating and rebuilding my life and work here in the Scottish Borders.

Along the way, I touch on:

  • How loss reshaped my vision and deepened my values

  • What a creative threshold really is and how to recognise it

  • How grief, grit, and grace tend to show up in seasons of change

  • What it looks like to build a business around chronic fatigue, motherhood and creative energy

  • Why starting over can be both vulnerable and powerful

For those interested in the interview I mentioned with Karen Cannon for the Her Wisdom podcast, you can listen to our conversation about creativity, community and motherhood right here.

Five questions to take with you

At the end of the episode, I offer five questions to take into your journal, your notes app or your next creative walk:

  1. What threshold are you standing at right now?

  2. Does your creative identity feel ready to evolve?

  3. Where is your energy naturally flowing this season?

  4. Are you holding onto something that no longer fits?

  5. What might grit and grace look like for you?

If this resonates, I’d love to hear from you. And if you’ve found value in this episode, a review on Apple Podcasts or a rating on Spotify really helps more listeners find their way here.

A summer invitation to Brand Camp

If you’re standing at your own threshold — launching something new, shifting direction or simply wanting to feel more at home in your work — I’d love to invite you to join me for Brand Camp.

Running from Monday 14th July, this six-week, email-based summer retreat is shaping up nicely and I’m excited to help fellow creatives, founders and writers reconnect with their brand in an aligned and spacious way.

We’ll travel through six trail markers — Vision, Values, Voice, Vibration, Visibility and Viewpoint — following a weekly rhythm of thoughtful prompts, simple practices and fun-sized audios. You’ll also receive early access to The Lookout, my new brand audit tool.

This is a slower experience by design. Something you can ease into alongside family life, client work or a much-needed creative breather. By the end of summer, you’ll feel excited about where your brand is heading, equipped to make meaningful progress and energised in your vision, values and voice.

We’ll finish with a Campfire Session to reflect on and review your own brand ecosystem. I’d love to welcome you along.

Join for £45 until Monday 30th June

Or sign up for £25 if you’re a member of the Brand Seasons Clubhouse (annual membership currently 25% off for life)

Joining the Clubhouse? I’ll be in touch with your discount code within 24 hours.

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